Hi there! I'm Sara.
And I'm all about business-user journeys
and creating meaningful experiences
through design.
![](https://sarasmartins.com/wp-content/uploads/2024/03/417423840_10224881665134404_1738055098154856289_n.jpeg)
![](https://sarasmartins.com/wp-content/uploads/2024/03/Screenshot_20240316_150833_Instagram.jpg)
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career path
My journey
Ever since I wrapped up my Design degree in 2017, I’ve continually fallen in love with all the transformative power Design has in people’s lives.
I kicked off my journey by working in Corporate Graphic Design, and this has been a game-changer in my career. Not only did I learned how to increase a brand’s visibility, but also became familiar with business dynamics and learned a lot about cultivating a strong connection between companies’ needs and users.
Later on, this also proved to be a great advantage when creating strategies to get the most out of the platforms and systems I work with.
Expertise
Product Design
Over the last 5 years, I‘ve been dedicated to improving my knowledge of User Experience (UX) and User Interface (UI), and in the last 2 years, I’ve been particularly focused on B2C and mobile strategy.
I’m very interested in user-centered design, psychology and human behavior as I’m passionate about using emotional design principles to create engaging and memorable user experiences, through innovative interfaces.
![](https://sarasmartins.com/wp-content/uploads/2024/03/1000007d729z-copy-scaled.jpg)
![](https://sarasmartins.com/wp-content/uploads/2024/03/Iohone-scaled.jpg)
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Corporate Strategy
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Photography
![](https://sarasmartins.com/wp-content/uploads/2024/03/75ff61da-item2.png)
Web Design
![](https://sarasmartins.com/wp-content/uploads/2024/03/bee75498-item2.png)
Content Writing
others
Independent work
Alongside my career as a Product Designer, my passion for branding has always stayed with me and I have kept myself busy with inspiring freelance work that challenges and makes me grow as a professional.
Want to know
more about me?
Feel free to contact if you’d like to collaborate. I’m always
looking for new exciting projects to engage in.